Nowadays, more and more people are heading to their local coffee shops to work and/or socialize. Given their status as a social space, it’s time to put your all into the design and ambience of your coffee shop.
Whatever the style and atmosphere you’re targeting, the most important factor for achieving this may well be your choice of lighting. After all, your coffee shop isn’t just about the coffee — it’s also about the broader experience customers have with you.
There are many factors to take into consideration when choosing the right lighting for your coffee shop; types, styles, placement and more. We’ve listed a few of the most important things to consider below.
What style of lighting is right for you?
There are various types of suitable lighting for coffee shops. However, with ever-evolving styles, we’ve suggested the lighting that will keep you ahead of the curve.
has the greatest impact on the room in which it’s used — it illuminates everything creating the illusion of constant, natural light. While ambient lighting allows people to see their surroundings and move around easily, it also adds a sense of warmth and depth often prized in hip coffee shops.
is aesthetically pleasing – it adds drama to spaces by introducing focal points to features or products that you may want to highlight. With such a concentrated light source, you will draw people’s attention like a moth to a flame – exactly what you want when selling bespoke coffee.
Technology is integrated into almost every aspect of our lives and lighting is no exception. Many modern gadgets have made their way into the commercial domain – from dimming control to automatic shut-off and daylight sensors, there are endless ways to revolutionize your shop lighting. Your consumers, tech-savvy or not, will appreciate smart lighting solutions when frequenting your cafe.
Keep up with the modern trends
Try not to view your lighting choices as a one-time endeavor. You need to continually evolve which is why it is wise to choose easily controlled and replaceable lighting. Trends come and go so keep yourself well-acquainted with them and spruce up your lighting design accordingly.
Functionality over form
Let’s not forget something crucial — the design and functionality of your lighting should be given equal relevance. Your lighting needs to look awesome but it also needs to get the job done, crucial for both your customers and staff. A balance between beauty and function is of utmost importance.
Don’t forget about the mood
Low lighting gives off a romantic and relaxed vibe encouraging customers to stay awhile . Moreover, this type of lighting creates an inviting atmosphere allowing customers to feel comfortable in their own personal bubble while they drink. If you want to provide a haven from the outside world then accent lighting and overhead dimmers are the way to go.
In contrast, if you’re looking for a more stimulating and ultra-modern environment, why not go for a brightly lit ambience? By keeping customers alert and awake you’ll be boosting their high-energy mood and consequently, their love of your coffee! More than half of all coffee consumers would rather skip a shower in the morning than skip their coffee — so make sure they never miss out on yours.
It’s important to source your lighting from a responsible and innovative company. Take Artcraft Lighting’s café lighting, for example. With their high-quality specialty lighting, companies like Artcraft provide the lights you need to reel in customers — so why not discover and explore some new lighting options today?